10 Small Business Social Marketing Tips [Author: Ross Kimbarovsky]
Dear SMB readers,
Although this blog is dedicated to the personal use of social media, many of you are small business owners and have contacted me regarding how to use social media for your business. Below is a article by author Ross Kimbarovsky that I believe may be helpful to you.
Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I’ll offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to get their toes wet, as well as an advanced strategy – for those who want to spend a bit more time and go a bit deeper in their social media marketing efforts. These tips are based on my experience leveraging social media marketing for my company, crowdSPRING.
I suggest you begin by outlining clear goals for your social media marketing efforts and figuring out how you’ll measure success. Once you’ve outlined your goals, let’s look at 10 great ways you can begin to leverage social media for your marketing efforts.
[Author: Ross Kimbarovsky]